This Week in Marketing is a weekly roundup of all the notable latest developments that you need to know to stay on top of your Digital Marketing game.
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193: Ep193 – Google’s Shift Away from Third-Party Cookies has Started
Episode 193 contains the Digital Marketing News and Updates from the week of Jan 01-05, 2024. 1. Google's Shift Away from Third-Party Cookies has Started - On January 4, 2024, Google embarked on a significant change in the digital marketing landscape by initiating the...
192: Ep192 – Site Structure Strategy
Episode 192 contains the Digital Marketing News and Updates from the week of Dec 18-22, 2023. 1. Site Structure Strategy - Understanding the basics of SEO (Search Engine Optimization) can significantly enhance your online presence. Gary Illyes from Google has recently...
191: Ep191 – Google Reiterates: Domain Age Does Not Impact Search Rankings
Episode 191 contains the Digital Marketing News and Updates from the week of Dec 11-15, 2023. 1. Google Reiterates: Domain Age Does Not Impact Search Rankings - In a recent discussion, Google's John Mueller addressed a long-standing question in the SEO community: Does...
190: Ep190 – Google Ads Responds: Temporary Opt-Out for Search Partner Network in PMax Campaigns
Episode 190 contains the Digital Marketing News and Updates from the week of Dec 4-8, 2023. 1. Google Ads Responds: Temporary Opt-Out for Search Partner Network in PMax Campaigns - Last week in Ep 189, I highlighted the study by Adalytics that revealed Google search...
189: Ep189 – Google Ads Controversy: Ad Placements on Questionable Websites
Episode 189 contains the Digital Marketing News and Updates from the week of Nov 27-Dec 1, 2023. 1. Google Ads Controversy: Ad Placements on Questionable Websites - A recent study by Adalytics has sparked a debate over the ethical and transparency issues surrounding...
188: Ep188: Overlooked Details That Make or Break Your SEO
Episode 188 contains the Digital Marketing News and Updates from the week of Nov 20-24, 2023. 1. Overlooked Details That Make or Break Your SEO - Search engines look at many factors when determining how to rank web pages in search results. While flashy new SEO trends...