23: Digital Marketing Updates & Analysis from the Week of September 21, 2020

by Sep 28, 2020TWIMshow0 comments


How to get a verified Twitter accountTwitter is creating a way for users to request verification directly, without having to go through multiple tedious steps and it starts with the user filling out their profile completely. 

Facebook has updated its rights management platform giving creators more control over their images and usageFacebook announced an expansion of its Rights Manager tool, which will now automatically detect image copyright violations for claimed content across both Facebook and Instagram.Learn more here:https://about.fb.com/news/2020/09/helping-creators-and-publishers-manage-their-intellectual-property/

Facebook removes restrictions on ads that contain over 20 percent of text in the ad image
Facebook will no longer penalize ads with higher amounts of image text in auctions and delivery. This means that there will no longer be restrictions on ads which include more than 20% text in the main image.For more information, read here:https://www.facebook.com/business/help/980593475366490?id=1240182842783684&_rdc=1&_rdr

Reddit launched three new tiered ad inventory options 
Reddit is now offering three tier levels depending on the advertiser’s type of reach and the type of content they would like for their ads.
Learn more here:https://redditblog.com/2020/09/24/introducing-inventory-types/

Pinterest launched its latest holiday marketing hub to help businesses tap into PinsPinterest launched its latest holiday marketing hub in order to help businesses tap into Pins to help maximize their holiday sales performance.Check this link for more information:https://business.pinterest.com/content/holiday/?utm_source=facebook

Pinterest has officially launched a new Story Pins formatPinterest is rolling out Story Pins and analytics tools as well as a suite of other new tools for creators.Find out more here:https://newsroom.pinterest.com/en/introducing-new-ways-for-creators-to-build-and-grow-with-pinterest

LinkedIn Stories are now available globally and launching new updatesLinkedIn has been testing Stories over the last few months, with users on different continents and now everyone globally can enjoy LinkedIn Stories.

LinkedIn announced an update on its Marketing Partner ProgramLinkedIn has announced an update to its Marketing Partner Program, which is designed to make it easier for businesses to find the right experts to assist them with each element of their LinkedIn marketing and growth process.