This Week in Marketing is a weekly roundup of all the notable latest developments that you need to know to stay on top of your Digital Marketing game.
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188: Ep188: Overlooked Details That Make or Break Your SEO
Episode 188 contains the Digital Marketing News and Updates from the week of Nov 20-24, 2023. 1. Overlooked Details That Make or Break Your SEO - Search engines look at many factors when determining how to rank web pages in search results. While flashy new SEO trends...
187: E187: Danny Sullivan’s Insights on Google’s Ranking Misconceptions
Episode 187 contains the Digital Marketing News and Updates from the week of Nov 13-17, 2023. 1. Danny Sullivan's Insights on Google's Ranking Misconceptions - In a recent presentation, Google's Danny Sullivan addressed a common misunderstanding in the SEO community...
186: Ep 186: Google’s Cookieless Future Unveiled!
Episode 186 contains the Digital Marketing News and Updates from the week of Nov 6-10, 2023. 1. Google's Cookieless Future Unveiled! - As third-party cookies are being phased out, Google is introducing new, privacy-focused ad targeting methods that rely on first-party...
185: Ep 185: Mobile-First Indexing: Google’s 7-Year Mission Accomplished!
Episode 185 contains the Digital Marketing News and Updates from the week of Oct 30 - Nov 3, 2023. 1. Mobile-First Indexing: Google's 7-Year Mission Accomplished! - Imagine a world where your smartphone is the key to unlocking the vast potential of the internet....
184: Ep 184: Google Introduces “Search Themes” – A New Optional Performance Max Signal
Episode 184 contains the important Digital Marketing News and Updates from the week of Oct 23-27, 2023. 1. Google Introduces “Search Themes” - A New Optional Performance Max Signal : Google has introduced a new feature called "Search Themes" for its Performance Max...
183: Ep 183: Microsoft’s New Automated Bidding Features for Your Business!
Episode 183 contains the important Digital Marketing News and Updates from the week of Oct 16-20, 2023. 1. Microsoft's New Automated Bidding Features for Your Business! - Microsoft Advertising has rolled out two automated bidding strategies, Target CPA and Maximize...