This Week in Marketing is a weekly roundup of all the notable latest developments that you need to know to stay on top of your Digital Marketing game.

180: Ep 180: Is Google Lying About Using Clicks in Rankings? A X-Googler Testimony

Episode 180 contains the important Digital Marketing News and Updates from the week of Sep 25-29, 2023.1. Is Google Lying About Using Clicks in Rankings? A X-Googler Testimony - The debate over whether Google uses clicks as a direct ranking factor has taken a new...

179: Ep 179: Google’s Top Factor in 🔍 Search Indexing!

Episode 179 contains the important Digital Marketing News and Updates from the week of Sep 18-22, 2023.1. YouTube's New AI-Powered Tools! - YouTube is stepping up its game with a slew of innovative creator tools, including groundbreaking generative AI features....

178: Ep178 – Google Announces September 2023 Helpful Content System Update

Episode 178 contains the notable Digital Marketing News and Updates from the week of Sep 11-15, 2023.1. TikTok Shop Launches in the US - With inspiring hashtags like #TikTokMadeMeBuyIt, TikTok now aims to revolutionize online shopping culture. TikTok Shop is now...

177: Ep177- The Best Way to Do Paid Guest Posting (According to Google)

Episode 177 contains the notable Digital Marketing News and Updates from the week of Sep 4-8, 2023.1. Google August 2023 Core Update - Google has confirmed that the August 2023 core update, which began rolling out on August 22, 2023, has completed on Sept 7, 2023....

176: Ep176- Google Ads Limited Ad Serving Policy: What You Need to Know

Episode 176 contains the notable Digital Marketing News and Updates from the week of August 28 - Sep 1, 2023.1. Google Announces Lighthouse 11 with New Accessibility Audits, and LCP Bug Fix - Google PageSpeed Insights (PSI) is a free tool to help you find and fix...

175: Ep175- Per Google, A Page Doesn’t Have To Be In The Top 10 Results To Be A Featured Snippet

Episode 175 contains the notable Digital Marketing News and Updates from the week of August 21 -25, 2023.1.LinkedIn Makes it Easier to Create and Manage Newsletters - LinkedIn is updating its newsletter creation user interface (UI) to make it easier for users to...

174: Ep174- Google Doesn’t Use Third-Party SEO Tool Scores for Rankings

Episode 174 contains the notable Digital Marketing News and Updates from the week of August 14 -18, 2023.1. Google Ads Sunsetting Enhanced CPC on Shopping campaigns - Google Ads Shopping campaigns will no longer use Enhanced cost-per-click (eCPC) starting in October....

173: Ep173- Google Warns: Content Pruning Can Hurt Your SEO

Episode 173 contains the notable Digital Marketing News and Updates from the week of August 7 -11, 2023.1. Amazon is Testing AI to Write Product Descriptions for Sellers - Amazon is reportedly testing a generative AI tool for sellers that writes copy for product...

172: Ep172-Blocking Banner Ads From Getting Indexed

Episode 172 contains the notable Digital Marketing News and Updates from the week of July 31 - August 4, 2023.1. OpenAI's GPTBot: The New Web Crawler That's Changing the Game - OpenAI has announced the launch of GPTBot, a new web crawler that uses large language...

171: Ep171-Google’s John Mueller: Programmatic SEO is Spam

Episode 171 contains the notable Digital Marketing News and Updates from the week of July 24-28, 2023.1. Google and Microsoft Ad Revenue Up: What Does This Mean for Marketers? - Google and Microsoft both reported strong earnings for Q2 2023, with ad revenue growth...

Get #TWIMShow in your Inbox

Signup for our weekly newsletter, receive the weekly digital marketing updates in your email inbox. Stay Informed. Stay Current.

173: Ep173- Google Warns: Content Pruning Can Hurt Your SEO

Episode 173 contains the notable Digital Marketing News and Updates from the week of August 7 -11, 2023.1. Amazon is Testing AI to Write Product Descriptions for Sellers - Amazon is reportedly testing a generative AI tool for sellers that writes copy for product...

172: Ep172-Blocking Banner Ads From Getting Indexed

Episode 172 contains the notable Digital Marketing News and Updates from the week of July 31 - August 4, 2023.1. OpenAI's GPTBot: The New Web Crawler That's Changing the Game - OpenAI has announced the launch of GPTBot, a new web crawler that uses large language...

171: Ep171-Google’s John Mueller: Programmatic SEO is Spam

Episode 171 contains the notable Digital Marketing News and Updates from the week of July 24-28, 2023.1. Google and Microsoft Ad Revenue Up: What Does This Mean for Marketers? - Google and Microsoft both reported strong earnings for Q2 2023, with ad revenue growth...

170: Ep170-Should You Match Google’s Rewritten Titles?

Episode 170 contains the notable Digital Marketing News and Updates from the week of July 17-21, 2023.1. Sell Directly on TikTok with WooCommerce - WooCommerce and TikTok have partnered to allow WooCommerce merchants in the United States to sell directly on TikTok....

169: Ep169 – LLMs for SEO: A Recipe for Disaster?

Episode 169 contains the notable Digital Marketing News and Updates from the week of July 10 - 14, 2023. 1. ByteDance's CapCut Plugin Uses AI to Automate Video Creation - ByteDance, the parent company of TikTok, has released a new plugin for ChatGPT that allows users...