When it comes to making your website look professional and appealing, there is no better way than including high-quality images. There are many factors that play into what makes images look good on a website, for instance how they load and if they’re sized properly. ...

It may be tempting to copy your own content and republish it with slight tweaks to push out more content for less work. However, there’s a reason it is not best practice.  On May 6th, Google released an episode of Google Seach Central SEO Office Hours Hangout with...

People often spend countless hours and thousands of wasted ad budgets on creating ad copies that simply aren’t effective. Do you want to know the secret ingredient on how to increase high-quality clicks on your Google Ads? It’s Google Ads extensions, and you can use...

With the passing of various holidays and seasons, businesses will experience great fluctuations in website traffic, purchase intent, customer interests, and advertisement costs. A seasonal business must tailor its marketing strategy to get the most out of every...

Finding the best strategy for search engine optimization (SEO) is a never-ending journey with Google’s continually shifting algorithms. There are so many factors that affect SEO, such as keywords, images, alt text, and more, so what about word count? There have been...

What is Duplicate Content?Duplicate content is when the same content copy appears on more than one page. This can occur either on your site or another site you do not control. We recently received a question from our marketing group regarding duplicate content, which...