40: [#TWIMshow/Ep40] – TikTok, Instagram, YouTube Shorts & Facebook Updates from Week of Jan 18, 2021

by Jan 25, 2021TWIMshow0 comments

🎙️ Welcome to Episode 40 of This Week In Marketing Show 🎙️

TikTok had some very important updates this past week. Raise Your Brands’ TikTok Engagement will soon be a New Q&A Profile Feature! This feature is not available to the full public yet. When activated, it allows followers to submit questions to accounts and the account creator can answer the questions in their following video. In addition, TikTok’s New ‘Creator Portal’ Offers Best Practices for Creators. This portal offers resources on the basics of getting started on TikTok, connecting with your audience, and cultivating best practices to bring your videos to the next level.

Some other updates include head of Instagram Adam Mosseri admitting that Reels isn’t on par with TikTok yet, YouTube explaining that shorts videos views will be calculated the same way as normal videos, and Facebook’s New ‘Account Quality’ Dashboard Will Help Address Businesses’ Concerns. 

😃 Have a safe and blessed week! 😃

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Watch the Highlights Below!