by Odette Yang | Mar 25, 2022 | Blog
Nowadays, you can’t just slap an ad up and expect the money to start rolling in. Ad conversion rates matter, and it can often take months or even years to create high-converting ads. Stop wasting your time and money, and pay attention to the factors that can help you...
by Odette Yang | Mar 22, 2022 | Blog
What is Google Analytics 4? Two and a half years ago, Google Analytics 4 (GA4) was introduced. It has the flexibility to measure many different types of data and allows businesses to understand the user journey across different websites and apps, with machine learning...
by Odette Yang | Mar 18, 2022 | Blog
While Google Ads is a great marketing tool and has a huge customer base with the potential for high ROI, the truth is that you could be losing a lot of money with simple mistakes. If you find yourself struggling to position your campaigns at a low cost for quality...
by Odette Yang | Mar 15, 2022 | Blog
We’ve all been there before. Your brand changes and you want to change your domain name. You have design upgrades to make to your website. So you need a site migration. But, with all the moving pieces and potential for errors, your SEO ranking, and traffic drop...
by Odette Yang | Mar 11, 2022 | Blog
In 2022, Google has focused on select metrics that greatly affect search engine visibility. In this article, we are going to break it down so you as a business owner can understand what it means. “Page Experience” and “Core Web Vitals” are marketing buzzwords that are...
