by Petya Stoyanova | Apr 5, 2021 | Blog
An important update from the week of March 22, is that Google has introduced a new property, “isAccessibleForFree” to the dataset structured data help document. This is defined as a flag to signal that a given, searched item, event, or place is accessible for free....
by Petya Stoyanova | Apr 1, 2021 | Blog
Learning never stops, which is why we had to attend AWAI’s “State of the Industry” virtual summit, packed with valuable information on copywriting, video content, and more. Here is an overview that you might find useful based on a few influential...
by Petya Stoyanova | Mar 30, 2021 | Blog
Google has launched property promotion ads for hotels globally to capture users who are looking for a hotel but don’t know which one to book yet. This update has been covered in Episode 49 of the #TWIMshow – if you’ve missed it, make sure to subscribe to...
by Petya Stoyanova | Mar 26, 2021 | Blog, Most Popular
On March 24, 2021, TikTok’ had its “Ready, Set, Grow” Summit, which provided valuable information on how small businesses can get on the platform. Looking at the statistics, we can see that TikTok’s rapid growth is an excellent reason to download the app, create a...
by Petya Stoyanova | Mar 25, 2021 | Blog
Google Ads isn’t always easy to navigate, especially for people new to advertising. The summary view is a simplified version of your account, where you can see all your campaigns with their performance and status. On March 17, 2021, Google Ads introduced their new,...
