Digital Marketing Updates from the Week of May 25, 2020

This Week in Marketing Show notesHere’s a quick rundown of this week’s updates.  1. Facebook will start verifying the identities of accounts that keep going viral to ensure that users are getting authentic posts and not bots. This means that all accounts that exhibit...
Are you tracking the right metrics?

Are you tracking the right metrics?

Today, we will be talking about Google Analytics metrics that seem important but are not the right numbers you should be tracking. For this lesson, we will be using the Google demo shop analytics anyone can have access. Let’s delve into those metrics you shouldn’t be...