by Petya Stoyanova | Apr 14, 2021 | Blog, Most Popular
Promotion extensions refer to an added text that highlights your sales and promotions, which aims to get the attention of your potential customers. Extensions can be utilized for special sale event promotions, but they are highly underestimated when...
by Petya Stoyanova | Apr 9, 2021 | Blog, Most Popular
Google is working towards a privacy-first future for web advertising while assuring that users’ identities and information are kept safe while browsing. Google is set to leave third-party cookies behind. At the same time, a Federated Learning of Cohorts (FLoC) test...
by Petya Stoyanova | Apr 6, 2021 | Blog
Did you know that you can get listed on Google Shopping (GS) for free?. While GS is still primarily a paid PPC channel, you can enjoy the free traffic it brings. After Google introduced the shopping channel, they ousted most of the other price comparison websites from...
by Petya Stoyanova | Apr 5, 2021 | Blog
An important update from the week of March 22, is that Google has introduced a new property, “isAccessibleForFree” to the dataset structured data help document. This is defined as a flag to signal that a given, searched item, event, or place is accessible for free....
by Petya Stoyanova | Apr 1, 2021 | Blog
Learning never stops, which is why we had to attend AWAI’s “State of the Industry” virtual summit, packed with valuable information on copywriting, video content, and more. Here is an overview that you might find useful based on a few influential...
by Halina Bereday | Mar 30, 2021 | Blog, Marketing Mojo
This week on Marketing Mojo, we sat down with Lashawn Kenley, founder and designer at Sun Gods, to discuss how she has adapted her small business to drive growth despite the pandemic. We spoke with her about the new social media app Clubhouse; adapting engagement...
