by Petya Stoyanova | Apr 21, 2021 | Blog, Most Popular
This week’s episode of the #TWIMshow covered various Google Ads updates that have been summarized here for you. Google Ads’ new insights page If you are actively involved with Google Ads (GAds), or you listen to our #TWIMshow where we share the latest...
by Petya Stoyanova | Apr 14, 2021 | Blog, Most Popular
Promotion extensions refer to an added text that highlights your sales and promotions, which aims to get the attention of your potential customers. Extensions can be utilized for special sale event promotions, but they are highly underestimated when...
by Petya Stoyanova | Apr 9, 2021 | Blog, Most Popular
Google is working towards a privacy-first future for web advertising while assuring that users’ identities and information are kept safe while browsing. Google is set to leave third-party cookies behind. At the same time, a Federated Learning of Cohorts (FLoC) test...
by Petya Stoyanova | Mar 26, 2021 | Blog, Most Popular
On March 24, 2021, TikTok’ had its “Ready, Set, Grow” Summit, which provided valuable information on how small businesses can get on the platform. Looking at the statistics, we can see that TikTok’s rapid growth is an excellent reason to download the app, create a...
by Petya Stoyanova | Mar 15, 2021 | Blog, Most Popular
As you might have heard on Ep#46 of the #TWIMshow, Google announced a new “Evasive Ad Content” Policy that will have an effect from May 4th, 2021. Below is an overview of this update; for more details and Sajid’s expert analysis, make sure to listen...
by Angel Wolf | Feb 7, 2021 | Blog, Most Popular
Today I’m going to talk about Google ads and whether or not you should actually take the assistance of Google Ad Account Strategies, which is basically a fancy way of saying Google sales people. They reach out to set up your account “the right way” and explain...