5 Google Ads Features You May Be Overlooking

5 Google Ads Features You May Be Overlooking

Did you know that you can get listed on Google Shopping (GS) for free?. While GS is still primarily a paid PPC channel, you can enjoy the free traffic it brings. After Google introduced the shopping channel, they ousted most of the other price comparison websites from...
Google Launches Promotion Ads for Hotels

Google Launches Promotion Ads for Hotels

Google has launched property promotion ads for hotels globally to capture users who are looking for a hotel but don’t know which one to book yet. This update has been covered in Episode 49 of the #TWIMshow – if you’ve missed it, make sure to subscribe to...
Google Ads Introduces a New Summary View

Google Ads Introduces a New Summary View

Google Ads isn’t always easy to navigate, especially for people new to advertising. The summary view is a simplified version of your account, where you can see all your campaigns with their performance and status. On March 17, 2021, Google Ads introduced their new,...